The Ecommerce Copywriter will be responsible for managing all copy content related to merchandise on the e-commerce Website. They will write description and product information for all products for various ecommerce marketplaces and brand websites; this is a role for a fast-paced ecommerce copywriter. Aggregates factual information from a variety of sources to construct pitch-perfect selling copy. Upholds the brand voice. Partners closely with associates in ecommerce merchandising to plan and prioritize deliverables. Adheres to ecommerce Copy Style Guidelines. Makes recommendations to improve processes and tools. Possesses the ability to work quickly with extreme flexibility and exceptional attention to detail.

Scope and Responsibilities:

• The copywriter will craft compelling, pitch-perfect product copy for various ecommerce marketplaces and brands websites.

• Writing product copies of 3000 words per day on an average so must be a fast writer with a high attention to detail.

• Write Merchandise content i.e. product descriptions (high-end catalog style), shopping guides, size charts and other product-specific copy, brand, trend and gift descriptions, as well as feature editorial and promotional copy

• Supports the ecommerce Copy Style Guide project, drafting, modifying and updating Style Guides/Standards; Performs quality assurance on product pages and make edits to adhere to Copy Standards

• Writes SEO copy for a variety of pages on the website (content + product pages)

• Modifies existing web product copy to support change requests from merchant and customer service teams• Partners with ecommerce Category Managers and brand partners to insure branded products are communicated in an elevated, unified way across channels

• Proofs and signs off on copy prior to go live

• Patterns the competition to understand best practices in ecommerce copy; “Walks our store” and makes compelling recommendations to optimize the digital customer experience

• Develops mastery of the Content Management System, and makes recommendations for optimizations•Helps define and adhere to the end-to-end copy production process.

• Ensure that copy is accurate and effective in communicating the desired message

• Archive approved merchandise copy content for reuse and historical reference• Perform other responsibilities as assigned

• Partners closely with associates in Ecommerce Merchandising to plan and prioritize deliverables

Basic Skills and Experience:

• Strong technical knowledge relevant to typical e-commerce environment• Previous product writing experience, experience developing and implementing a concept from start to finish is critical

.• Has a strong sense of ‘brand’ and customer experience

• Excellent writing, editing and proofreading skills

• Proficient in spelling, with excellent attention to detail

• Bachelor’s Degree in Communication, English, Marketing, Journalism or related field expected

• Proficient in MS Office (Word, Excel, PowerPoint)