Why Furniture Brands Are Exploring 3D and AR Technology
3D and AR technology is finally being used by furniture brands to create realistic 3D models of their products. This is proving to be extremely popular with customers who want to explore different furniture options before making a purchase.
Realistic Product Visualizations For ‘Try-Before-You-Buy’ Furniture Shopping
Furniture is the most popular category in which US consumers want to shop using augmented reality (60 percent of those surveyed). This is because they want to see how the furniture will look in their home before purchasing it.
Discover the Top Platforms for 3D Immersive Advertising
3D immersive advertising attracts more customers. Enjoy a new level of interactivity, which has a direct effect on the user experience.